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Manifesto

We believe that Fans, not followers, are the real asset of sport teams.

Actual Fans show up, actual fans convert.

We believe that by establishing a direct, intimate, private communication with Fans we help sport teams boost their revenues.

We believe that increasing engagement we help transforming the fanbase into a fandom, and this translates in higher value for sponsors.

This is possible only by eliminating the degrees of separation, with a new way of communicating, that exploits the unique features of instant messaging.